The Dutch Data Protection Authority (DPA) Google has imposed a penalty. The penalty can be up to 15 million. The reason for this is that the sanctions violate Google Custom Privacy conditions in 2012 with the Data Protection Act (PDPA).
Research has established that Google combines personal data of Internet users, including the display of personalized advertisements. This refers not only to people who are logged into a Google account, but also to people who use the search engine, or people who visit a site on which cookies from Google are placed and read.
This happens without Google Internet will inform well in advance and without the company previously asking permission.
The CBP requires Google unambiguous consent asks users to combine data from various Google services. For example, this can be done via a clear permission screen. Unambiguous consent can not be obtained by the general information (privacy) conditions. YouTube also use has to be mentioned.
In addition, Google must change the information in the privacy policy so that more people are informed clear and consistent about what personal data through the various Google services are used, says the regulator. Google has until the end of February 2015 to take the above measures to end the violations. After that, check the CBP or Google has met all the requirements.
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