Samsung is working on telephone subscription with the latest smartphone annually – GSM Helpdesk Netherlands

Apple introduced last September in the United States, its so-called “iPhone Upgrade Program. Through the iPhone Upgrade Program allows Apple fans in the United States to conclude a kind of device subscription “, which she always with the latest iPhone can run around. Once a newer model comes out, users can return their old iPhone and exchange it for the new one. Users are never themselves physically own the iPhone, but pay for using a sort of “lease”.

Hiring instead of selling

Samsung is working according to Korean sources in a similar program, which Samsung wants to go its latest Galaxy S smartphones ‘rent’. Samsung users can also use the program through the latest Galaxy S smartphones and annually features the successor. Again, users have to pay a monthly ‘phone subscription.

Profitable

For manufacturers is offering a subscription on the latest handsets very lucrative. Customers who use the program to pay in one year, an important part of the standalone purchase price of the device as ‘rent’. After a year, at the appearance of a new model, customers can return the device partially paid off in exchange for the latest model. The old unit is overhauled in many cases (refurbished) and re-marketed.

Because the unit rental is offered directly by the manufacturer and therefore no distributors or retail channels to benefit from the margin, this new way of “selling” smartphones very profitable for manufacturers.

Available from March

It seems that Samsung ‘her’ Galaxy Upgrade Program from March wants to offer. This is a logical moment because in March the Samsung Galaxy S7 is also expected in stores. Samsung does this device present reportedly end of February at the Mobile World Congress in Barcelona.

Announcement simultaneously with introduction Galaxy S7

For the time being it seems that the handset upgrade program from Samsung in principle only in Samsung’s home country South Korea and the United States will become available. Or Samsung’s program elsewhere would like to make in the world is not yet known at this time, but will possibly already become clear during the presentation of the Samsung Galaxy S7. The introduction of the Samsung Galaxy S7 is expected on Sunday evening February 21 in Barcelona.