That was a year earlier to 67 percent. At over 65 grew smartphone held from 54 to 63 percent.
Furthermore, the research shows that consumers often buy their smartphones in a store instead of online. 42 percent of people are buying its smartphone line, 5 percentage points lower than a year earlier.
The researchers do not rule out that a relationship is between the strong growth of smartphone ownership among the elderly and increased physical sale. Traditionally, seniors make less use of online stores.
Samsung is still the market leader in the Dutch smartphone market with a share of 45 percent. However, Apple wins, according to the research. 28 percent of the Dutch own an iPhone, nearly three percentage points higher than a year earlier. Apple is particularly popular with young people
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