Why Europe Android again endorse – ZDNet.be

it is not the first time that the search giant Google gets to stick with the European Commission. In recent years there was a lot to do around the case of retail-related search, where Google sponsors better prioritized. On a pass from Microsoft found the EU is reason enough to open a second front against the tech giant.

The story begins in 2013. Microsoft submits to the Commission a file in which the mentions of abuse of a strong position by Google. Google requires smartphone manufacturers namely to put a package with Google apps prominently on the home screen. If they do not, they have no access to the Google Play services, such as the Play Store, Play Music.

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Of course, it is these OEMs are free not here agree go along, Android is in fact freely available. However, the EU believes that the interest in Android devices without the Play services is so negligible that Google abused its position of power. They include giving no opportunity to try to install with other packages, allowing developers are discouraged.

No one complains offering the quality of apps that Google in the standard package, but require the use of these apps, under penalty of exclusion from the Play Store, it would put many other candidates. Who, moreover, a derivative “Android fork ‘develops, like Amazon did for his Fire devices will never be able to access the Play Store.

Why is Microsoft doing this?

Microsoft simply take revenge on Google. In 2001, Internet Explorer 6 was released. That browser went down in history as the worst browser ever, but was still set as the default on Windows XP. Users did not, and there had to make use of the choice. Google tied when belled the cat to the EU, with the result that Microsoft was obliged to give users a choice between his own browser or other alternatives as standard.

While Google was then to do quality reasons, Microsoft is now doing for revenge. On can you argue that the standard choices of Google novice users forward – as experienced users themselves can look for alternatives and setting – but for the EU, this reasoning is not good enough

80 percent of the European smartphone market. occupied by Android. Are we going to look for budget models, it is nearly 100 percent. Because of that firm market power, the EU feels compelled to competitors also get the chance to present themselves. That is also the reason why an even stricter regulator as Apple continues unaffected, their market share is incomparable

rightly the greatest

The European Commission would not have said that Google unfairly. largest in the landscape, and certainly not the Google apps are not good enough in quality. Android was aware of major competitors like Symbian, Blackberry OS and Windows Mobile referring to the Trash, and recognizes the EU. However, it believes that Google an unfair advantage exploits by being able to decide who gains access to the Play Store by hanging it onto a appbundel.

The effects of this research entails, will not immediately be felt. It is expected that the talks between Google and the Commission are likely to drag on for several years. Namely the EU would be very reluctant to impose financial sanctions. It does so anyway, then we could talk about billions. Moreover, it is likely that a European arrest will have worldwide implications.