T-Mobile completes acquisition of Vodafone at Home, starts rebranding – Telecompaper

The board of directors of T-Mobile Netherlands and Vodafone Netherlands on Friday 16 december the shares transferred as the last step in the sale of Vodafone at Home on T-Mobile. The sale is according to both parties, a fact. The customers and employees are transferred to T-Mobile. December 13, left supervisor ACM already know the acquisition without conditions, to approve.

T-Mobile states that it is now preparing is going to take for fixed services from Vodafone to rebrand, in the course of the first quarter of 2017 as T-Mobile at Home in the market can operate. Until it so far is, the services are still under the name of Vodafone at Home offer. Customers of Vodafone at Home notice no part of this transition and can address their service issues just go to the familiar places.

Return on fixed market

Martin Knauer, CEO a.i. T-Mobile Netherlands, says happy and proud to return to the hard market. "This means that we have our existing customers and future customers will be even more choice on offer in the area of mobile, fixed or a combination thereof."

The number three on the Dutch market since the sale of the plant and activities at the end of 2013 no longer have access to the growing market for triple – and quad-play. T-Mobile Home has around 150,000 customers, of which approximately 90 percent is a multiplay package decreases: a combination of television, fixed telephony and fixed internet. The acquisition has T-Mobile now with a nationwide fixed broadband network, which the Dutch households of fast, wired internet connection can provide.

In the second quarter of 2016, there was very limited overlap between Vodafone at Home and T-Mobile, according to figures from the Consumer Panel of Telecompaper. Of the now acquired approximately 150,000 to Vodafone at Home customers took 87 percent no T-Mobile services in the second quarter of this year. All T-Mobile customers had in the second quarter, 99 percent have no Vodafone at Home services. For T-Mobile so there is a fairly large potential for its existing mobile base a combination to offer fixed-mobile services.

Acquisition quick approved

Vodafone Netherlands made on 4 november announced that it had reached agreement with T-Mobile Netherlands on sale of its Consumer Fixed Business (Vodafone at Home). The Authority Consumer & Market (ACM), december 13, namely the acquisition to approve it. At the beginning of August it became known that the sale of Vodafone at Home for the European Commission was a condition to consent to the merger between Vodafone and cable provider Ziggo.

ACM has investigated whether the acquisition of Vodafone at Home by T-Mobile is bad for the Dutch market. The supervisor indicates that it was closely involved in the previous merger investigation by the European Commission and could therefore, after a short investigation grant permission for this acquisition.

There are no financial details disclosed about the purchase price. The Telegraph wrote in november that T-Mobile is 90 million euro had commanded for Vodafone at Home, according to unspecified sources. Would T-Mobile Netherlands still for sale. The launch of fixed services is to make the company more attractive for an acquisition.

Thanks to the acquisition gets T-Mobile Netherlands to say (again) fixed foot on the ground at the total telecom market, with an offer for broadband internet access, fixed telephony, television, about 150,000 customers and approximately 100 employees. T-Mobile sold by the end of 2013 hard part Online.nl. With the acquisition of the fixed branch strives to T-Mobile’s more synergy in its portfolio, focusing on the combination of fixed and mobile.